Target Audience Interview.

From doing interviews, I have discovered that people who listen to Alternative Rock tend to enjoy creative hobbies such as playing instruments. Also, the most commonly listened to band of this genre is Green Day. In a music video, people prefer a narrative as well as performance to give purpose to the video. they would also like the video to relate to the song or lyrics, so they can make sense to the relationship between the song and video. People who listen to this genre also dislike mainstream music, or what is in the charts. They are bored of seeing Taylor Swift like videos, where it is very cliche, unless it matches the song well. From the video above, the clothing that Dan and Callum are wearing clothes which reflect to the 'over all' target audience member profile, with wearing dark colours and beanie hats.